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WPP appoints Rema Vasan Global President, Social & Creator

WPP has appointed Rema Vasan as Global President, Social & Creator for WPP Open X, the agency network serving The Coca-Cola Company. In her new role, she will lead the development of social, creator, culture, commerce, AI, and growth capabilities across the business. Vasan joins with extensive global marketing experience, most recently serving as Head … Read more

Bacardi appoints Mahesh Kanchan as MD for India and Southeast Asia

Bacardi has appointed Mahesh Kanchan as Managing Director for India and Southeast Asia, effective October 1, 2026. Kanchan, who currently leads Southeast Asia operations, will expand his responsibilities to oversee both markets, bringing over three decades of experience across the FMCG and alcoholic beverages sectors. He succeeds Vinay Golikeri, who has been elevated to Regional … Read more

ARKS appoints Dhruv Mathur as its new CEO

ARKS has appointed Dhruv Mathur as its new CEO, succeeding co-founder Abhinav Verma, who is stepping down from his executive role. Having played a key role in the company’s growth and operations, Mathur will now lead the lifestyle brand’s next phase of expansion, focusing on product innovation, partnerships, collaborations, and community-building initiatives under founder Ranbir … Read more

Hybrid India names Ketan Deorankar Growth Director, INSEA

Hybrid India has appointed Ketan Deorankar as Director, Growth for the INSEA region. Bringing experience from leading media strategy roles for BMW Group India and Royal Enfield, Deorankar will focus on driving business growth and strengthening client partnerships across India and Southeast Asia. His appointment comes as Hybrid continues to expand its leadership team and … Read more

YAAP Digital appoints Raj Nayak as Chairman & MD 

YAAP Digital has appointed media industry veteran Raj Nayak as its Chairman and Managing Director following the passing of founder Atul Hegde on July 7, 2026. Previously a member of YAAP’s advisory board, Nayak will now lead the company’s strategic direction and operations while working closely with the existing leadership team. With over three decades … Read more

MeitY reviews Meta’s response to notice over CSAM ads on Instagram

The Ministry of Electronics and Information Technology (MeitY) is reviewing Meta’s response to a government notice concerning advertisements linked to child sexual abuse material (CSAM) on Instagram. The government will decide on further action after examining the company’s submission. The notice was issued following reports alleging that paid advertisements on Instagram promoted or facilitated access to child sexual exploitation and abuse material … Read more

Kalyan Jewellers appoints Sara Ali Khan as brand ambassador

Kalyan Jewellers has announced actor Sara Ali Khan as its newest brand ambassador, strengthening its celebrity portfolio alongside Amitabh Bachchan and Katrina Kaif. The association is aimed at enhancing the brand’s appeal among younger consumers while reinforcing its presence across India and international markets. As part of the partnership, Sara Ali Khan will feature in Kalyan Jewellers’ upcoming integrated marketing campaigns … Read more

Zepto celebrates five years with personalised in-app birthday reel for users

Quick commerce platform Zepto is marking its fifth anniversary with a personalised in-app experience that lets users revisit the company’s journey alongside their own. As part of the celebration, the platform has introduced a birthday reel that combines Zepto’s milestones with each customer’s order history. Available within the app, the illustrated reel traces Zepto’s evolution from its … Read more

boAt partners with Legacy to support India’s emerging music talent and hip-hop culture

Audio and wearables brand boAt has partnered with Legacy, a community-driven talent platform judged by rappers KR$NA and Raftaar, to strengthen its commitment to supporting India’s growing creator economy and music culture. The collaboration is aimed at nurturing emerging artists and communities that are shaping the country’s evolving cultural landscape. Building on its long-standing association with music, creators and youth culture, … Read more