SEGA has named Black White Orange (BWO) as the official licensing agent for Angry Birds in India, putting the agency in charge of the franchise’s licensing and consumer products programme in the country. BWO will work with manufacturers, retailers and brand partners to build out licensed merchandise and collaborations across categories such as apparel, accessories, … Read more
Ventes Avenues and SuperCTV have partnered with Xiaomi PatchWall to build Connected TV (CTV) advertising solutions tailored for the Indian market. The collaboration combines three strengths: Xiaomi PatchWall’s smart TV platform reach, SuperCTV’s CTV technology, and Ventes Avenues’ ad-tech and market operations expertise. Together, the companies will develop the technology, platform integrations and advertising capabilities … Read more
JBL has launched ‘The Future of Home Cinema’, a campaign built around its new JBL Bar 1300MK2, conceptualised by Havas. The centerpiece is a film that dramatizes just how immersive the soundbar’s audio experience can be. The film opens on a woman glued to her TV at home when the scene suddenly erupts – armed … Read more
Nescafé has launched its ‘Make Your World’ campaign, positioning its instant coffee as a companion for people chasing their goals – big and small. The centerpiece is an ad film built around a warm, relatable sibling moment. A young man comes home buzzing after his first day of college, rattling off his jam-packed schedule to … Read more
HT Media posted a 15% year-on-year rise in consolidated revenue to Rs 497 crore for Q1 FY27, powered largely by strong advertising gains in print. Profitability saw an even sharper turnaround — consolidated EBITDA jumped 224% to Rs 90 crore, pushing margins to 18% from just 6% a year ago, while PAT surged nearly tenfold … Read more
Dish TV India has appointed Varun Jha as Chief Business Officer (CBO) of its digital entertainment platform VZY. With over 18 years of experience across fintech, e-commerce, entertainment and consumer internet businesses, Jha will lead VZY’s growth, partnerships, monetisation and business strategy as Dish TV strengthens its digital and non-DTH entertainment offerings.
Reliance Brands has signed on to launch SKIMS in India, taking charge of the shapewear and apparel label’s retail and digital presence in the country. The rollout kicks off with flagship stores in Delhi and Mumbai, with plans to expand into additional cities over time. Co-founded in 2019 by Kim Kardashian and Jens Grede, SKIMS … Read more
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