Newsroom 
Blissclub has introduced Zenims, its new denim collection designed to combine the timeless look of jeans with the comfort and flexibility of activewear. Alongside the launch, the homegrown apparel brand has unveiled a campaign centred on the message, “Comfort is Sexy,” encouraging women to rethink the long-held belief that stylish denim must come with discomfort. Built after nearly … Read more
Integrated communications agency The Hype Studio has been appointed as the public relations and communications partner for TalentGum, an online platform offering live extracurricular and skill-development courses for children. The partnership aims to strengthen TalentGum’s brand visibility and leadership in the growing edtech and extracurricular learning space. Under the mandate, The Hype Studio will lead TalentGum’s strategic communications, … Read more
Britannia Industries is strengthening its regional marketing strategy while expanding its e-commerce presence, as the FMCG major reported a 14.1% year-on-year increase in consolidated net profit for the quarter ended June 2026. The company credited higher investments in advertising, influencer collaborations and promotions for driving healthy volume and value growth despite rising fuel and freight costs. The … Read more
Nielsen Holdings has announced a definitive agreement to acquire digital media verification company DoubleVerify in an all-cash transaction valued at approximately $2.15 billion. The acquisition is aimed at strengthening Nielsen’s digital measurement capabilities and expanding its end-to-end media intelligence offering for advertisers, agencies and publishers. Under the agreement, DoubleVerify shareholders will receive $13.60 per share in cash, representing a … Read more
The International Cricket Council (ICC) has invited bids to appoint a marketing and public relations agency for the ICC Men’s Cricket World Cup 2027. The mandate is being issued through its wholly owned subsidiary, ICC Business Corporation FZ LLC (IBC). The selected agency will be responsible for developing and executing an integrated marketing and communications strategy for the tournament, … Read more
Republic Media Network has announced the launch of Republic Business, a dedicated business and financial news channel that will become the seventh addition to its growing broadcast portfolio. The new channel will operate under the tagline “Bullish on India” and is expected to go live within the next two months. With Republic Business, the network aims to strengthen … Read more
The Advertising Standards Council of India (ASCI) has released its latest report, ‘The Heat Is On: ASCI Review of Summer Advertising Claims’, highlighting widespread concerns over misleading seasonal advertising. The study evaluated 40 advertisements across categories such as personal care, cooling appliances, air purifiers, sunscreens, wearables and travel products between April and June 2026. The review … Read more
TV Today Network began FY27 on a strong note, reporting a 39.6% year-on-year rise in consolidated net profit for the quarter ended June 30, 2026. The company attributed the growth to a robust performance in its television and digital media business. Consolidated net profit stood at Rs 10.26 crore, compared to Rs 7.35 crore in the corresponding quarter last year. … Read more
Hero MotoCorp has appointed Anuj Dua as Chief Business Officer – Premium Segment. With over two decades of experience across Hero MotoCorp, Royal Enfield, and Bajaj Auto, Dua will lead the company’s premiumisation strategy by driving portfolio expansion, strategic partnerships, and stronger rider engagement across premium, lifestyle, and performance motorcycle categories.
Ferrero has promoted Mohiit Bagla as its new Head of E-Commerce. He takes on the role after serving as General Manager and Regional Head (East). With over three years at Ferrero, Bagla has also led sales capability initiatives and brings extensive experience from roles at Reliance Consumer Products, Marico, GSK Consumer Healthcare India, and Pidilite … Read more