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Tag Launches Global Rebrand, Ushering in a New Era of Content Production

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New identity emphasizes agility, scale, and innovation in omnichannel content delivery Tag, dentsu’s global end-to-end production agency, has unveiled a comprehensive strategic rebrand, signaling its transformation into a future-ready content production powerhouse. This new global narrative reflects Tag’s evolution over five decades of creative and craft excellence, now reimagined for the demands of modern, omnichannel content delivery. The … Read more

PhysicsWallah appoints Satish Sharma as Chief Marketing Officer

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PhysicsWallah has appointed Satish Sharma as Chief Marketing Officer to lead its brand and marketing strategy amid ongoing expansion. With over 20 years of experience in marketing, digital transformation, and entrepreneurship, Sharma previously co-founded Unyscape and held roles at IBM and Tata Steel. An IIT Varanasi alumnus, he brings a blend of strategic insight and … Read more

Third Wave Coffee Dives Into Bubble Tea with New ‘Bobbles’ Line

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New beverage range features nine flavors with popping and chewy boba, tailored for Gen Z tastes Third Wave Coffee, best known for its artisanal coffee experience, has made a bold foray into the bubble tea marketwith the launch of a new line of drinks called “Bobbles.” Featuring both popping and chewy boba in nine exciting flavors, the Bobbles range marks a … Read more

Nazara Unwinds Nodwin Control, Paves Way for Esports Expansion

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Gaming giant to dilute stake in Nodwin Gaming below 50%, giving the esports firm room to chart its own course. In a decisive move to sharpen its strategic focus, Nazara Technologies announced it will relinquish majority control over its subsidiary Nodwin Gaming, effectively allowing the esports and youth media powerhouse to operate independently. The Mumbai-headquartered gaming major said it would not participate in Nodwin’s upcoming capital raise-backed … Read more

Meta Acquires Voice AI Startup PlayAI to Power Next-Gen AI Experiences

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In its latest move to supercharge AI innovation, Meta has acquired PlayAI, a rising startupknown for building hyper-realistic, human-like voice technology. Though the financial terms of the deal remain undisclosed, an internal memo reviewed by Bloomberg confirms that the full PlayAI team will join Meta as early as next week. The acquisition is more than just a talent grab-it’s a strategic play. The … Read more

Google’s Big Gift to Indian Students: AI Pro Plan Worth ₹19,500 Now Free

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In a move that could transform how India’s college students engage with artificial intelligence, Google has announced a landmark initiative-offering its premium AI Pro plan, usually priced at ₹19,500 a year, completely free for eligible students across the country. The offer includes a 12-month subscription to Google’s most advanced AI tools, headlined by Gemini 2.5 … Read more

Mediascope Wins Exclusive India Mandate for The Telegraph UK

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The partnership covers branded content and advertising across The Telegraph’s global channels Mediascope, a leading international media sales house, has been appointed as the exclusive India representative for The Telegraph, the UK-based news platform. This partnership gives Mediascope full responsibility for branded content and advertising partnerships across The Telegraph’s global platforms-spanning print, digital, newsletters, podcasts, apps, and events. Recognised as the first … Read more

YouTube Launches ‘Hype’ in India to Spotlight Emerging Creators

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The feature encourages community-driven engagement to help new creators gain visibility YouTube has officially launched its new feature, Hype, in India-part of a broader global expansion that includes 20 markets such as Indonesia, Mexico, and several EU countries. First piloted in late 2024 in Brazil, Taiwan, and Turkey, Hype is designed to help emerging creators gain visibility through community-driven … Read more

Amagi appoints Sangeeta Chakraborty as its Chief Revenue Officer

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Amagi, a leading cloud-based SaaS provider for broadcast and streaming TV, has appointed Sangeeta Chakraborty as its Chief Revenue Officer. With over two decades of enterprise software experience, she will lead global go-to-market functions, including sales, marketing, customer success, and operations. Previously CRO at Miro, Sangeeta played a key role in scaling the company to … Read more

WPP has appointed Baiju Shah as Global CEO of AKQA

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WPP has appointed Baiju Shah as Global CEO of AKQA, its design and innovation company. Shah brings over 25 years of experience, having co-founded Accenture Song and served as its Global Chief Strategy Officer. He led the firm’s AI-driven creative transformation and scaled Fjord into a global design leader. At AKQA, Shah aims to strengthen … Read more

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