Newsroom 
Ghanshyam Shinde has joined Unilever as Brand Manager – Vim Liquids. He announced the move on LinkedIn, taking on the new role as he steps into brand management for Vim Liquids and continues his career journey within the consumer goods industry.
Shaya by CaratLane, the silver jewellery brand from CaratLane, has named singer Shreya Ghoshal as its new Brand Ambassador, marking the brand’s eighth anniversary and the start of its next growth phase. The pairing links Shaya’s positioning around individuality and self-expression with Ghoshal’s genre- and language-spanning career, building on her longstanding personal association with silver … Read more
Visage Lines Personal Care has strengthened its leadership team with two key appointments. Varun Gupta has been named Chief Marketing Officer at Bombay Shaving Company, where he will lead brand building and D2C growth across Bombay Shaving Company and Bombae. Jasmeet Singh joins as Senior Vice President – Ecommerce, leading digital commerce across Visage Lines’ … Read more
The Securities and Exchange Board of India (SEBI) has proposed a Common Advertisement Code (CAC) for regulated entities, aiming to replace the current patchwork of entity-specific advertisement frameworks with a single unified structure. The consultation paper was released on June 23, 2026. The proposed code would apply across stock brokers, depository participants, investment advisers, research … Read more
Muthoot Fincorp has secured the title sponsorship rights for Indian cricket for the next two years, according to a Times of India report, giving the Kochi-based group top billing across all international and domestic matches played in India until March 31, 2028. The agreement is expected to cover around 35 home internationals – 10 Tests, … Read more
Shantanu Chauhan has joined Angara Ecommerce Pvt. Ltd. as Vice President – Brand Global. He will take on the new role as the company continues to build its global brand presence.
JioStar has roped in 15 brands across eight categories for its coverage of the West Indies Tour of India 2026, kicking off its six-month international cricket calendar with a heavyweight sponsor line-up. Co-Presenting partners include Havells, OpenAI, Google Search, Berger Paints, Herbalife, PhonePe and Ultravolt, while Asian Paints, Tata Capital, Tata AIG, Britannia, TVS, Vimal … Read more
Smytten has stepped into the Wipro Bengaluru Marathon 2026 as its official product experience partner, extending its sampling model from consumer touchpoints into a live, experiential setting. The marathon, set for September 27, is expected to draw around 35,000 runners, giving the platform a large, highly engaged audience already tuned into fitness and wellness. As … Read more
Stayfree has launched a new Daughter’s Day film under its #BetaStayfreeLeAana campaign, turning the spotlight on boys as a key part of making period conversations less awkward. Conceptualised by Team WPP, the film is part of the brand’s long-running ‘It’s Just a Period’ platform. The story opens mid-gully-cricket, when Rohan’s mother asks him to pick … Read more
Every institution has an origin story, but few begin with an 8-year-old picking up a phone. That’s exactly how HDFC Bank’s founding tale opens – a February 1994 call to a Citibank CEO’s home in Malaysia, placed by a man named Parekh, that would eventually reshape Indian banking. The roots go back further, to 1977, … Read more