Newsroom

Most smokers know the line well – “I’ll quit tomorrow.” This World No Tobacco Day, The Hindu decided to stop fighting that instinct and instead put it to work. Link: https://www.instagram.com/p/DY_judqAe4G/?utm_source=ig_web_copy_link&igsh=MzRlODBiNWFlZA== Created by ad agency Talented, the campaign takes the form of a deceptively simple quitting calendar. At first glance, it resembles an ordinary monthly … Read more

Spinny has extended its widely recognised ‘God Promise’ campaign to Tamil Nadu, adapting it for regional audiences as part of a broader push to deepen its footprint in the state’s used-car market. The Tamil-language adaptation features brand ambassador Sachin Tendulkar and will air across television, transit, and out-of-home media. Adding a distinct local flavour, the … Read more

VIP Industries has unveiled its latest marketing initiative, Travel VIP, alongside the introduction of three new luggage collections – VIP Classic, VIP Flex, and VIP Pod. Conceptualised by McCann India, the campaign uses a series of short films to spotlight the distinct design and functional features of each collection. The VIP Classic offers an expandable … Read more