SKINN, the fine fragrance brand from House of Titan, has named Ayushmann Khurrana and Sobhita Dhulipala as its brand ambassadors. The duo fronts the brand’s new campaign, ‘Make Every Moment Special’, which builds on the idea that fragrance doesn’t need to be saved for special occasions.
The campaign film follows both actors through their own everyday moments. Khurrana and Dhulipala are shown getting ready in their own ways, with fragrance as part of the routine. Their separate stories eventually come together under a star-filled night sky, showing how an ordinary moment can feel different depending on how it’s experienced.
Manish Gupta, CEO – Fragrance and Fashion Accessories at Titan Company Limited, said the fragrance category has evolved, with consumers increasingly seeing it as a way to shape their mood and express themselves. He described fragrance as a simple yet powerful ritual, and said Khurrana and Dhulipala each reflect that belief in their own distinct way.
The creative idea comes from Enormous. Sindhu Sharma, north creative director at the agency, said people tend to save the good things for later, whether it’s the perfume for the date, the dress for the party or the bag for the night out. The film playfully challenges that habit and reminds audiences that feeling your best doesn’t need a big occasion, only the choice to show up a little more fabulously.
The partnership is part of SKINN’s broader positioning of making fine fragrance a part of everyday life. With two of Bollywood’s most relatable faces on board, the brand is encouraging consumers to make fragrance part of their daily routines, not just their big occasions.
