Newsroom 
Kaacon Sethi has joined Kantar as Senior Director, Business Development. She moves to the global analytics and brand consulting firm from Dainik Bhaskar Group, where she served as Chief Marketing Officer. With extensive experience across marketing, brand strategy, and business growth, Sethi is set to strengthen Kantar’s business development initiatives in her new role.
Ashish Shrivastava has joined Emeritus as Associate Director – Brand Experience & Activations, where he will lead the company’s brand activations, experiential marketing and audience engagement strategy. A marketing professional with experience across Reliance Digital and beyond, Shrivastava called the move a return to his first love – Brands – and the beginning of a … Read more
WPP Media India hosted the 2026 edition of BREW, its annual content and marketing platform, in Mumbai on May 12, bringing together leaders from advertising, entertainment, technology, and commerce to discuss the rapid shifts reshaping the marketing landscape. Held under the theme ‘Brewing Disruption: Where Disruption Fuels Creativity’, the event focused on how evolving consumer behaviour, emerging … Read more
AnyMind Group has announced the launch of AnyAI OMO, a new AI-powered platform designed to help brands connect online marketing performance with offline retail sales, while simplifying market expansion into Japan. The launch comes as more Indian brands across beauty, wellness, FMCG, lifestyle, and consumer products explore growth opportunities in Japan – a market known for … Read more
Ogilvy Singapore has once again been named APAC Agency of the Year at The One Show Global Creative Rankings 2026, marking its second consecutive win at the international creative awards platform. The recognition follows the agency’s strong performance at The One Show 2026, announced during Creative Week in New York. A major contributor to the win was the campaign “Vaseline … Read more
Mankind Pharma has launched a nationwide preventive healthcare initiative titled ‘Act at 30 – It’s Time for a Heart Check’, aiming to encourage Indians to begin cardiovascular screening from the age of 30. The campaign is built around growing medical evidence indicating a rise in early-onset hypertension and heart-related risks among younger adults in India. According … Read more
Integral Ad Science (IAS) has expanded its AI-powered Meta Content Block List optimisation solution to Threads feed, extending brand safety and suitability controls for advertisers across Meta’s growing social media ecosystem. The update allows advertisers to apply content block lists across Facebook Feed, Instagram Feed, Reels, and Threads through a single activation process, simplifying campaign … Read more
&Done has introduced its latest haircare product, Show Stopper, alongside a new campaign that reflects the realities and pressures of modern womanhood. The campaign positions haircare as effortless support within busy lifestyles rather than an added responsibility. TVC: https://www.youtube.com/watch?v=AcSqxvsJuko The newly launched product is an ultra-light serum-in-oil formulation designed to reduce frizz, add shine, and keep … Read more
SuperYou, the wellness brand co-founded by Bollywood star Ranveer Singh, has deepened its partnership with Tata Starbucks, launching a new line of protein-powered beverages available across Starbucks stores in India. Video Link: https://www.instagram.com/reel/DYWXh_foceb/?utm_source=ig_web_copy_link&igsh=MzRlODBiNWFlZA== The hero of the range is a drink born from Singh’s own coffee routine – Starbucks’ Brown Sugar Cinnamon Oat Iced Shaken … Read more
For a generation that streams music at midnight and skips annual health checks, Apollo Hospitals is trying a different approach – one that leads with culture, not caution. The hospital group has appointed music composer and playback singer Anirudh Ravichander as brand ambassador for ProHealth by Apollo – an AI-powered, personalised, predictive, and preventive health … Read more
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